“The account is interested.”
The adoption map asks who owns the submission, which requirements apply and what happens before an order.
For PMs preparing a hospital-facing device launch
Know what is open, who must act, and what has to happen between clinician interest and a first order. A focused Excel kit for medical-device product and marketing managers.
From the workbook / leadership review brief
Four critical items need attention. The brief brings the next actions into view for the team’s review.
Bring the next decision into focus
The commercial gap
A hospital-facing launch also needs a purchasing route, an operational handoff and a rep who can ask for the right next step.
The adoption map asks who owns the submission, which requirements apply and what happens before an order.
The practice record asks what the rep demonstrated, which sources they used and what still needs rehearsal.
The linked brief shows unresolved critical rows, owners and next actions. Your team decides what the gaps mean.
This is the value of the workflow. It is not a claim of better clinical outcomes, faster approvals or guaranteed sales.
Try the work, before the purchase
The free worksheet is a working Excel file. Use it to check buyer scope, claims sources, the rep story, supply handoff and the review’s decision requests.
Download free Excel worksheet ↗3 tabs · 5 editable launch rows · linked brief · no email required
Desktop Excel is intended. The file stays in your chosen storage; it has no macros or external connections.
Read the full-kit walkthrough PDF ↗The work, made visible
Explore actual pages from the fictional worked example. Each tool has a specific job before, during, or after the launch review.
Bring critical gaps, owners, dates and next actions into one page. Add what changed this week and the decisions you need from the team.
A practical sequence
Buyer insight. Claims-review handoffs. Rep preparation. Pricing. Supply. The kit gives the commercial launch owner a place to coordinate the work and prepare the next discussion.
Company-authorized teams make the actual decisions. The workbook checks recorded fields and supports commercial coordination.
Adapt 16 starter deliverables, assign owners and dates, and document evidence, review details and next actions. Add work across 200 prepared slots.
Use the linked leadership brief to focus the meeting. Complete the sales brief with your team’s reviewed positioning, stakeholder value and objection responses.
Capture the meeting’s decisions and conditions. Then define early measures, track field feedback and assign the actions that follow.
The commercial launch review kit
Use it when you need more than a task list: a buying route, a practiced sales conversation and clear follow-through from the review.
One purchasing organization may adapt the files internally across launches. Checkout is not live yet.
Try the free worksheet Read the full-kit walkthrough ↗Owners, priorities, dates, evidence and reviewer fields. Protected calculations flag missing records and overdue work across 200 prepared slots.
A linked, printable one-page summary of the first five critical unresolved items, with space for weekly changes and decision requests.
Stakeholder value stories, differentiation questions, evidence references, objections and rep activation checks for internal preparation.
Separate champion interest from the purchasing route. Map eight buying and implementation steps, requirement sources, owners and next actions. Adapt the roles to the institution.
Observe five behaviors in a practice conversation. Capture what was said, the source used and the follow-up needed. Training attendance alone does not fill an observation record.
Meeting outcome, rationale, conditions and 40 prepared follow-up action slots. Formal approvals remain in your company’s systems.
Defined measures, targets and weekly observations, plus 40 field-feedback slots. Coverage flags separate partial results from complete observations.
Prompts for all 16 starters and seven fictional example tabs covering the board, review, sales preparation, decision and later follow-up.
Also included: account adoption map, rep-practice record, in-workbook instructions and a seven-page quick-start PDF. The full workbook has 16 tabs: nine working / guidance tabs and seven fictional examples. Desktop Excel is intended. No macros, external data connections or subscription.
Choose what fits
You do not need another spreadsheet if your existing process already does this well.
| What you need | Free worksheet | Full kit / planned $29 |
|---|---|---|
| Launch work and linked brief | 5 editable rows | 200 prepared rows + completion guide |
| Hospital buying-route preparation | Not included | 8-step editable adoption map |
| Sales preparation and practice | One launch question | Sales brief + 5-behavior practice record |
| Meeting actions and early adoption | Use your company record | Decision log + 30-day measures and feedback |
| Worked examples | Instructions; no filled example | 7 entirely fictional example tabs |
For a team that already has a complete process, keep using it. This kit is useful when you need a commercial review structure you can adapt in Excel. It supplies no clinical protocols, regulatory assessment, validated approval workflow or multi-user change history.
Built around the launch owner
Best fit: a PM or product marketer coordinating a hospital-facing device launch in Excel. Adapt it to your company’s process.
A launch review coming upBring unresolved work and specific decision requests to a real meeting.
A lean commercial teamUse a working file when a dedicated launch platform is unnecessary.
An inherited launch projectMap what is recorded, what is unresolved, and who needs to act next.
Your next cross-functional reviewPrepare the brief and specific decisions you need from the team.
A few useful details
If you only need a task list, a free tracker may be enough. The full kit combines medtech commercial completion prompts, linked blocker summaries, a hospital buying-route map, sales preparation, observed rep practice, decision follow-up and early-adoption measures. Buy only if that preparation is useful to your actual launch workflow.
An editable Excel workbook with 16 tabs, a seven-page quick-start/example PDF and written instructions. Desktop Excel is intended. Calculations were checked in LibreOffice as a secondary engine; interactive Microsoft Excel use has not yet been verified. Other apps may handle protection, tables or printing differently.
Yes. Blue cells are editable, and the launch board has 200 prepared slots with formulas and dropdowns already in place. The 16 starter deliverables and completion prompts can be adapted. Use a separate workbook for each launch. Structural edits beyond the prepared capacity or renamed tabs require checking formulas and links.
No. It coordinates commercial work and checks recorded fields. It does not verify evidence quality, reviewer authority, clinical readiness, quality, regulatory or legal compliance. Your authorized teams determine requirements and approvals in the company’s approved systems.
No customer-outcome evidence is claimed yet. HarborGuide, its records and later observations are entirely fictional. The example demonstrates how the file works. Try the free worksheet with one review and judge whether the structure helps your team; it does not promise faster launches or more sales.
One purchasing organization may use and adapt the kit internally across its launches. Public redistribution or resale of the original files is not included. Save one working file per launch so its linked brief stays consistent.
Once the sales/support channel is active, download and setup issues receive a response within three business days. A reproducible formula defect reported within 30 days receives one corrected file. Custom launch planning, compliance advice and general spreadsheet training are not included. Refund requests are considered within 14 days for accidental duplicate orders or a file that cannot be opened and cannot be fixed; applicable rights and storefront policies also apply.
Take a look inside
Download the five-question worksheet. Add owners, sources and next actions, then use the linked brief in your next meeting. No email required. The full $29 kit remains in prelaunch; checkout is not live.